Alcoholic Advertisement

CGR 115

What I do like is the photo manipulation that they used in this picture, I like changing it from normal boring colors to a bright, hot red that makes it look more interesting and vivid. Having only one red element on the right side brings a lot of emphasis to that object  and ties it to the fun and interesting side of the advertisement. There is a lot of meaning behind this ad making you think that by drinking this you can have an amazing exciting life. I think the contract between the darker side and the bright vivid side makes the ad interesting to look at.